Serve, then serve yourself M&M’s
Client:
M&M’s
Project:
Selfie Serve
Role:
Creative Director

Game. Set. Munch.
As the official confectionary partner of the Australian Open, we popped up an M&M’s store with a few extras. We put M&M’s lovers on ‘centre court’ with a take home selfie. Then, they served themselves their favourite flavours in AO tennis ball canisters - with their names printed on them. And we managed to sell over 7 tonnes of M&M’s in 2 weeks.







Credits:
Adam Terry, Anthony Jones
Partners:
MADE, Katie Hood
Recognition:
7 News, Today Show





