Now with nothing new for that same great taste
Client:
Skittles
Project:
Seriously Not Serious
Role:
Art Director & Concept

Quite seriously.
This campaign pokes fun at ‘serious’ product advertising and uses it to announce things that are completely absurd. From pointless product claims to ridiculously specific statistics, every ad turns nothing much into something worth announcing.





Credits:
Jennie Morris, Daz McCall
Partners:
Blackstone
Recognition:
Dubai Lynx, Cannes (radio only)





